{"id":43,"date":"2026-03-29T08:37:33","date_gmt":"2026-03-28T23:37:33","guid":{"rendered":"https:\/\/article.adbandit.org\/?p=43"},"modified":"2026-03-30T18:35:24","modified_gmt":"2026-03-30T09:35:24","slug":"programmatic-advertising-rtb-guide","status":"publish","type":"post","link":"https:\/\/article.adbandit.org\/?p=43","title":{"rendered":"\u30d7\u30ed\u30b0\u30e9\u30de\u30c6\u30a3\u30c3\u30af\u5e83\u544a\u3068\u306f\uff1fRTB\u306e\u4ed5\u7d44\u307f\u3068DSP\u30fbSSP\u30fbDMP\u306e\u5f79\u5272\u3092\u5fb9\u5e95\u89e3\u8aac"},"content":{"rendered":"<h2>\u5c0e\u5165<\/h2>\n<p>\u591a\u304f\u306e\u4f01\u696d\u3067\u306f\u3001\u30c7\u30b8\u30bf\u30eb\u5e83\u544a\u3092\u901a\u3058\u3066\u9867\u5ba2\u306b\u5230\u9054\u3057\u3001\u30d6\u30e9\u30f3\u30c9\u8a8d\u8b58\u5ea6\u3092\u9ad8\u3081\u3088\u3046\u3068\u3057\u3066\u3044\u307e\u3059\u3002\u3057\u304b\u3057\u3001\u5e83\u544a\u306e\u52b9\u679c\u3092\u6700\u5927\u5316\u3059\u308b\u305f\u3081\u306b\u306f\u3001\u8907\u96d1\u306a\u30d7\u30ed\u30bb\u30b9\u3068\u6280\u8853\u7684\u306a\u8981\u7d20\u3092\u7406\u89e3\u3057\u3001\u9069\u5207\u306b\u6d3b\u7528\u3059\u308b\u3053\u3068\u304c\u4e0d\u53ef\u6b20\u3067\u3059\u3002\u30d7\u30ed\u30b0\u30e9\u30de\u30c6\u30a3\u30c3\u30af\u5e83\u544a\u306f\u3001\u305d\u306e\u4e00\u74b0\u3068\u3057\u3066\u6ce8\u76ee\u3092\u96c6\u3081\u3066\u3044\u307e\u3059\u304c\u3001RTB\u306e\u4ed5\u7d44\u307f\u3084DSP\u3001SSP\u3001DMP\u306e\u5f79\u5272\u3092\u77e5\u3089\u306a\u3044\u3068\u3001\u305d\u306e\u6f5c\u5728\u7684\u306a\u529b\u3092\u5341\u5206\u306b\u5f15\u304d\u51fa\u305b\u307e\u305b\u3093\u3002\u3053\u306e\u8a18\u4e8b\u3092\u8aad\u3081\u3070\u3001\u30d7\u30ed\u30b0\u30e9\u30de\u30c6\u30a3\u30c3\u30af\u5e83\u544a\u3068\u306f\uff1fRTB\u306e\u4ed5\u7d44\u307f\u3068DSP\u30fbSSP\u30fbDMP\u306e\u5f79\u5272\u3092\u5fb9\u5e95\u89e3\u8aac\u3057\u3001\u52b9\u679c\u7684\u306a\u5e83\u544a\u904b\u7528\u304c\u53ef\u80fd\u306a\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<h2>\u30d7\u30ed\u30b0\u30e9\u30de\u30c6\u30a3\u30c3\u30af\u5e83\u544a\u3068\u306f\uff1fRTB\u306e\u4ed5\u7d44\u307f\u3068DSP\u30fbSSP\u30fbDMP\u306e\u5f79\u5272\u3092\u5fb9\u5e95\u89e3\u8aac\u3068\u306f\uff1f\u57fa\u790e\u77e5\u8b58\u30682026\u5e74\u306e\u6700\u65b0\u52d5\u5411<\/h2>\n<h3>\u30d7\u30ed\u30b0\u30e9\u30de\u30c6\u30a3\u30c3\u30af\u5e83\u544a\u3068\u306f\uff1fRTB\u306e\u4ed5\u7d44\u307f\u3068DSP\u30fbSSP\u30fbDMP\u306e\u5f79\u5272\u3092\u5fb9\u5e95\u89e3\u8aac\u306e\u6b63\u78ba\u306a\u5b9a\u7fa9<\/h3>\n<p>\u30d7\u30ed\u30b0\u30e9\u30de\u30c6\u30a3\u30c3\u30af\u5e83\u544a\u3068\u306f\u3001\u30c7\u30b8\u30bf\u30eb\u5e83\u544a\u306e\u81ea\u52d5\u5316\u3055\u308c\u305f\u8cfc\u5165\u3068\u8ca9\u58f2\u3092\u6307\u3057\u307e\u3059\u3002\u3053\u306e\u81ea\u52d5\u5316\u306f\u3001\u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u30d0\u30a4\u30c7\u30a3\u30f3\u30b0\uff08RTB\uff09\u3068\u3044\u3046\u4ed5\u7d44\u307f\u3092\u901a\u3058\u3066\u884c\u308f\u308c\u3001\u5e83\u544a\u30b9\u30da\u30fc\u30b9\u3092\u52b9\u7387\u7684\u306b\u58f2\u8cb7\u3057\u307e\u3059\u3002DSP\uff08Demand-Side Platform\uff09\u306f\u5e83\u544a\u4e3b\u304c\u5e83\u544a\u3092\u8cfc\u5165\u3059\u308b\u305f\u3081\u306e\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3067\u3001SSP\uff08Supply-Side Platform\uff09\u306f\u30d1\u30d6\u30ea\u30c3\u30b7\u30e3\u30fc\u304c\u5e83\u544a\u30b9\u30da\u30fc\u30b9\u3092\u58f2\u5374\u3059\u308b\u305f\u3081\u306e\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3067\u3059\u3002DMP\uff08Data Management Platform\uff09\u306f\u3001\u30c7\u30fc\u30bf\u306e\u53ce\u96c6\u3001\u5206\u6790\u3001\u7ba1\u7406\u3092\u884c\u3063\u3066\u3001\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3068\u5e83\u544a\u306e\u6700\u9069\u5316\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002<\/p>\n<h3>\u306a\u305c2026\u5e74\u306e\u4eca\u3001\u30d7\u30ed\u30b0\u30e9\u30de\u30c6\u30a3\u30c3\u30af\u5e83\u544a\u3068\u306f\uff1fRTB\u306e\u4ed5\u7d44\u307f\u3068DSP\u30fbSSP\u30fbDMP\u306e\u5f79\u5272\u3092\u5fb9\u5e95\u89e3\u8aac\u304c\u91cd\u8981\u306a\u306e\u304b\uff1f\u80cc\u666f\u3068\u7406\u7531<\/h3>\n<p>2026\u5e74\u73fe\u5728\u3001\u30c7\u30b8\u30bf\u30eb\u5e83\u544a\u5e02\u5834\u306f\u6025\u901f\u306b\u6210\u9577\u3057\u3066\u3044\u307e\u3059\u3002\u4eba\u3005\u306f\u30aa\u30f3\u30e9\u30a4\u30f3\u3067\u904e\u3054\u3059\u6642\u9593\u304c\u5897\u3048\u3001\u5e83\u544a\u4e3b\u306f\u3088\u308a\u52b9\u679c\u7684\u306a\u5e83\u544a\u624b\u6cd5\u3092\u6c42\u3081\u3066\u3044\u307e\u3059\u3002\u30d7\u30ed\u30b0\u30e9\u30de\u30c6\u30a3\u30c3\u30af\u5e83\u544a\u306f\u3001\u305d\u306e\u30cb\u30fc\u30ba\u306b\u5fdc\u3048\u308b\u305f\u3081\u306e\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u3067\u3042\u308a\u3001\u5e83\u544a\u306e\u7684\u78ba\u3055\u3068\u52b9\u7387\u6027\u3092\u9ad8\u3081\u308b\u305f\u3081\u306b\u4e0d\u53ef\u6b20\u3067\u3059\u3002\u307e\u305f\u3001AI\u6280\u8853\u306e\u9032\u6b69\u306b\u3088\u308a\u3001\u81ea\u52d5\u5316\u3055\u308c\u305f\u5e83\u544a\u904b\u7528\u304c\u3088\u308a\u9ad8\u5ea6\u306a\u3082\u306e\u306b\u306a\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n<h3>\u6700\u65b0\u306e\u30c8\u30ec\u30f3\u30c9\u3084\u7d71\u8a08\u30c7\u30fc\u30bf\u3092\u4f7f\u3063\u3066\u73fe\u72b6\u3092\u8a73\u3057\u304f\u8aac\u660e<\/h3>\n<p>\u6700\u65b0\u306e\u30c8\u30ec\u30f3\u30c9\u3068\u3057\u3066\u3001AI\u3068\u6a5f\u68b0\u5b66\u7fd2\u6280\u8853\u306e\u6d3b\u7528\u304c\u76ee\u7acb\u3061\u307e\u3059\u3002\u3053\u308c\u3089\u306e\u6280\u8853\u306f\u3001\u5e83\u544a\u306e\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3068\u6700\u9069\u5316\u306b\u304a\u3044\u3066\u91cd\u8981\u306a\u5f79\u5272\u3092\u679c\u305f\u3057\u3066\u3044\u307e\u3059\u3002\u7d71\u8a08\u30c7\u30fc\u30bf\u306b\u3088\u308b\u3068\u3001\u30d7\u30ed\u30b0\u30e9\u30de\u30c6\u30a3\u30c3\u30af\u5e83\u544a\u5e02\u5834\u306f\u4eca\u5f8c\u3082\u5897\u52a0\u3092\u7d9a\u3051\u30012026\u5e74\u306b\u306f\u5e02\u5834\u898f\u6a21\u304c\u6570\u5341\u5104\u30c9\u30eb\u306b\u9054\u3059\u308b\u3068\u4e88\u60f3\u3055\u308c\u3066\u3044\u307e\u3059\u3002\u307e\u305f\u3001\u30e2\u30d0\u30a4\u30eb\u5e83\u544a\u306e\u5272\u5408\u304c\u5e74\u3005\u5897\u52a0\u3057\u3066\u304a\u308a\u3001\u30e2\u30d0\u30a4\u30eb\u30d5\u30a1\u30fc\u30b9\u30c8\u6226\u7565\u304c\u6c42\u3081\u3089\u308c\u308b\u3088\u3046\u306b\u306a\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n<h2>\u30d7\u30ed\u30b0\u30e9\u30de\u30c6\u30a3\u30c3\u30af\u5e83\u544a\u3068\u306f\uff1fRTB\u306e\u4ed5\u7d44\u307f\u3068DSP\u30fbSSP\u30fbDMP\u306e\u5f79\u5272\u3092\u5fb9\u5e95\u89e3\u8aac\u306e\u5177\u4f53\u7684\u306a\u5b9f\u8df5\u65b9\u6cd5\uff08\u30b9\u30c6\u30c3\u30d7\u30d0\u30a4\u30b9\u30c6\u30c3\u30d7\uff09<\/h2>\n<h3>\u30b9\u30c6\u30c3\u30d71: DSP\u306e\u9078\u629e\u3068\u30bb\u30c3\u30c8\u30a2\u30c3\u30d7<\/h3>\n<p>\u30d7\u30ed\u30b0\u30e9\u30de\u30c6\u30a3\u30c3\u30af\u5e83\u544a\u3092\u59cb\u3081\u308b\u306b\u306f\u3001\u307e\u305aDSP\u3092\u9078\u629e\u3057\u3001\u30a2\u30ab\u30a6\u30f3\u30c8\u3092\u30bb\u30c3\u30c8\u30a2\u30c3\u30d7\u3057\u307e\u3059\u3002DSP\u306f\u5e83\u544a\u4e3b\u304c\u5e83\u544a\u3092\u8cfc\u5165\u3059\u308b\u305f\u3081\u306e\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3067\u3042\u308a\u3001\u69d8\u3005\u306a\u30aa\u30d7\u30b7\u30e7\u30f3\u304b\u3089\u9078\u629e\u80a2\u304c\u3042\u308a\u307e\u3059\u3002\u9078\u629e\u3059\u308b\u969b\u306b\u306f\u3001\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u306e\u30b9\u30b1\u30fc\u30eb\u3001\u6a5f\u80fd\u3001\u30b5\u30dd\u30fc\u30c8\u3001\u305d\u3057\u3066\u4fa1\u683c\u3092\u8003\u616e\u3057\u307e\u3059\u3002<a href=\"https:\/\/article.adbandit.org\/listing-ad-cost-budget-guide\/\">\u30ea\u30b9\u30c6\u30a3\u30f3\u30b0\u5e83\u544a\u306e\u8cbb\u7528\u76f8\u5834\u3068\u4e88\u7b97\u8a2d\u5b9a\u306e\u8003\u3048\u65b9\u30102026\u5e74\u7248\u521d\u5fc3\u8005\u30ac\u30a4\u30c9\u3011<\/a>\u3067\u306f\u3001\u8cbb\u7528\u52b9\u7387\u306b\u512a\u308c\u305fDSP\u3092\u9078\u3076\u305f\u3081\u306e\u30ac\u30a4\u30c9\u30e9\u30a4\u30f3\u304c\u7d39\u4ecb\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n<h3>\u30b9\u30c6\u30c3\u30d72: \u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306e\u5b9a\u7fa9<\/h3>\n<p>\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306f\u3001\u5e83\u544a\u304c\u5c4a\u304f\u30e6\u30fc\u30b6\u30fc\u3092\u7d5e\u308a\u8fbc\u3080\u305f\u3081\u306e\u30d7\u30ed\u30bb\u30b9\u3067\u3059\u3002\u3053\u308c\u306b\u3088\u308a\u3001\u5e83\u544a\u4e88\u7b97\u3092\u52b9\u7387\u7684\u306b\u4f7f\u7528\u3057\u3001\u3088\u308a\u52b9\u679c\u7684\u306a\u5e83\u544a\u7d50\u679c\u3092\u5f97\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306f\u3001\u30c7\u30e2\u30b0\u30e9\u30d5\u30a3\u30c3\u30af\u3001\u5730\u7406\u4f4d\u7f6e\u3001\u8208\u5473\u3084\u884c\u52d5\u5c65\u6b74\u306a\u3069\u3001\u69d8\u3005\u306a\u30d1\u30e9\u30e1\u30fc\u30bf\u30fc\u3067\u884c\u3046\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<a href=\"https:\/\/article.adbandit.org\/retargeting-ad-guide\/\">\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u5e83\u544a\u3068\u306f\uff1f\u4ed5\u7d44\u307f\u3068\u52b9\u679c\u3092\u6700\u5927\u5316\u3059\u308b\u8a2d\u5b9a\u65b9\u6cd5\u30102026\u5e74\u7248\u3011<\/a>\u3067\u306f\u3001\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u5e83\u544a\u306e\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u624b\u6cd5\u306b\u3064\u3044\u3066\u8a73\u3057\u304f\u8aac\u660e\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<h3>\u30b9\u30c6\u30c3\u30d73: \u5e83\u544a\u7d20\u6750\u306e\u4f5c\u6210<\/h3>\n<p>\u5e83\u544a\u7d20\u6750\u306f\u3001\u5e83\u544a\u306e\u30e1\u30c3\u30bb\u30fc\u30b8\u3084\u30d3\u30b8\u30e5\u30a2\u30eb\u3092\u5b9a\u7fa9\u3057\u307e\u3059\u3002\u5e83\u544a\u7d20\u6750\u306f\u3001\u5e83\u544a\u306e\u76ee\u7684\u3084\u30bf\u30fc\u30b2\u30c3\u30c8\u30e6\u30fc\u30b6\u30fc\u306b\u5fdc\u3058\u3066\u4f5c\u6210\u3057\u307e\u3059\u3002<a href=\"https:\/\/article.adbandit.org\/landing-page-optimization-lpo\/\">\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\u6700\u9069\u5316\uff08LPO\uff09\u5b8c\u5168\u30ac\u30a4\u30c9\u30102026\u5e74\u7248\u3011\uff1a\u5e83\u544a\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u3092\u9ad8\u3081\u308b\u5168\u624b\u6cd5<\/a>\u3067\u306f\u3001\u5e83\u544a\u7d20\u6750\u3068\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\u306e\u6700\u9069\u5316\u624b\u6cd5\u306b\u3064\u3044\u3066\u89e3\u8aac\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<h3>\u30b9\u30c6\u30c3\u30d74: \u4e88\u7b97\u3068\u51fa\u50f9\u306e\u8a2d\u5b9a<\/h3>\n<p>\u4e88\u7b97\u3068\u51fa\u50f9\u306f\u3001\u5e83\u544a\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u30b3\u30b9\u30c8\u3092\u7ba1\u7406\u3057\u3001\u5e83\u544a\u306e\u7af6\u4e89\u529b\u3092\u6c7a\u5b9a\u3059\u308b\u91cd\u8981\u306a\u8981\u7d20\u3067\u3059\u3002<a href=\"https:\/\/article.adbandit.org\/roas-improvement-guide\/\">ROAS\uff08\u5e83\u544a\u8cbb\u7528\u5bfe\u52b9\u679c\uff09\u3092\u6539\u5584\u3059\u308b\u65b9\u6cd5\u30102026\u5e74\u7248\u3011\uff1a\u8a08\u7b97\u5f0f\u3068\u6700\u9069\u5316\u306e\u5b9f\u8df5\u30ac\u30a4\u30c9<\/a>\u3067\u306f\u3001ROAS\u3092\u6539\u5584\u3059\u308b\u305f\u3081\u306e\u4e88\u7b97\u7ba1\u7406\u624b\u6cd5\u306b\u3064\u3044\u3066\u89e3\u8aac\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<h3>\u30b9\u30c6\u30c3\u30d75: \u5e83\u544a\u306e\u5c55\u958b\u3068\u76e3\u8996<\/h3>\n<p>\u5e83\u544a\u3092\u5c55\u958b\u3057\u305f\u5f8c\u3001\u5e83\u544a\u306e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3092\u76e3\u8996\u3057\u3001\u5fc5\u8981\u306a\u8abf\u6574\u3092\u884c\u3044\u307e\u3059\u3002\u3053\u308c\u306b\u3088\u308a\u3001\u5e83\u544a\u7d50\u679c\u3092\u6700\u5927\u5316\u3057\u3001\u52b9\u7387\u7684\u306a\u5e83\u544a\u904b\u7528\u3092\u884c\u3046\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<h3>\u30b9\u30c6\u30c3\u30d76: \u5e83\u544a\u306e\u6700\u9069\u5316<\/h3>\n<p>\u5e83\u544a\u306e\u5c55\u958b\u3068\u76e3\u8996\u3092\u7e70\u308a\u8fd4\u3057\u3001\u5e83\u544a\u306e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3092\u6700\u9069\u5316\u3057\u307e\u3059\u3002\u30c7\u30fc\u30bf\u3068\u5206\u6790\u3092\u57fa\u306b\u3001\u5e83\u544a\u7d20\u6750\u3001\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3001\u4e88\u7b97\u306a\u3069\u306e\u8981\u7d20\u3092\u8abf\u6574\u3057\u3001\u5e83\u544a\u7d50\u679c\u3092\u6539\u5584\u3057\u307e\u3059\u3002<\/p>\n<h2>AdOptimizer\u306eAI\u81ea\u52d5\u5316\u306b\u3088\u308b\u5287\u7684\u306a\u6539\u5584\u4e8b\u4f8b<\/h2>\n<h3>AdOptimizer\u306eUCB1\u30d0\u30f3\u30c7\u30a3\u30c3\u30c8\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u304c\u30d7\u30ed\u30b0\u30e9\u30de\u30c6\u30a3\u30c3\u30af\u5e83\u544a\u3068\u306f\uff1fRTB\u306e\u4ed5\u7d44\u307f\u3068DSP\u30fbSSP\u30fbDMP\u306e\u5f79\u5272\u3092\u5fb9\u5e95\u89e3\u8aac\u3092\u3069\u3046\u81ea\u52d5\u6700\u9069\u5316\u3059\u308b\u304b<\/h3>\n<p>AdOptimizer\u306f\u3001UCB1\u30d0\u30f3\u30c7\u30a3\u30c3\u30c8\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u3092\u5229\u7528\u3057\u3066\u3001\u30d7\u30ed\u30b0\u30e9\u30de\u30c6\u30a3\u30c3\u30af\u5e83\u544a\u3092\u81ea\u52d5\u3067\u6700\u9069\u5316\u3059\u308bAI\u5e83\u544a\u81ea\u52d5\u5316\u30c4\u30fc\u30eb\u3067\u3059\u3002\u3053\u306e\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u306f\u3001\u5e83\u544a\u306e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u30c7\u30fc\u30bf\u306b\u57fa\u3065\u3044\u3066\u3001\u5e83\u544a\u4e88\u7b97\u3092\u52b9\u7387\u7684\u306b\u5272\u308a\u5f53\u3066\u3001\u5e83\u544a\u7d50\u679c\u3092\u6700\u5927\u5316\u3057\u307e\u3059\u3002<\/p>\n<h3>\u5177\u4f53\u7684\u306a\u6539\u5584\u6570\u5024\u306e\u4f8b<\/h3>\n<p>AdOptimizer\u3092\u5229\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u5e83\u544a\u306e\u30af\u30ea\u30c3\u30af\u7387\u309235%\u5897\u52a0\u3055\u305b\u3001\u691c\u7d22\u9806\u4f4d\u30928\u4f4d\u304b\u30892\u4f4d\u307e\u3067\u4e0a\u3052\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3057\u305f\u3002\u3053\u308c\u306b\u3088\u308a\u3001\u5e83\u544a\u306e\u9732\u51fa\u3068\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u304c\u5927\u5e45\u306b\u5411\u4e0a\u3057\u307e\u3057\u305f\u3002<\/p>\n<h3>\u624b\u52d5\u5bfe\u5fdc\u3068\u306e\u6642\u9593\u30fb\u30b3\u30b9\u30c8\u6bd4\u8f03<\/h3>\n<p>AdOptimizer\u3092\u5229\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u624b\u52d5\u3067\u306e\u5e83\u544a\u904b\u7528\u306b\u6bd4\u3079\u3066\u3001\u6642\u9593\u3068\u30b3\u30b9\u30c8\u3092\u5927\u5e45\u306b\u524a\u6e1b\u3067\u304d\u307e\u3059\u3002\u624b\u52d5\u3067\u306e\u5e83\u544a\u904b\u7528\u3067\u306f\u3001\u5e83\u544a\u306e\u76e3\u8996\u3068\u8abf\u6574\u306b\u591a\u304f\u306e\u6642\u9593\u3068\u52b4\u529b\u3092\u5fc5\u8981\u3068\u3057\u307e\u3059\u304c\u3001AdOptimizer\u3092\u5229\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u3053\u308c\u3089\u306e\u4f5c\u696d\u3092\u81ea\u52d5\u5316\u3057\u3001\u52b9\u7387\u7684\u306b\u5e83\u544a\u904b\u7528\u3092\u884c\u3046\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<h2>\u5931\u6557\u4e8b\u4f8b\u3068\u89e3\u6c7a\u7b56<\/h2>\n<h3>\u5931\u6557\u4e8b\u4f8b1: \u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306e\u8aa4\u308a<\/h3>\n<p>\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u304c\u9069\u5207\u3067\u306a\u3044\u305f\u3081\u306b\u3001\u5e83\u544a\u304c\u4e0d\u9069\u5207\u306a\u30e6\u30fc\u30b6\u30fc\u306b\u5c4a\u304d\u3001\u5e83\u544a\u7d50\u679c\u304c\u60aa\u304f\u306a\u308a\u307e\u3057\u305f\u3002\u3053\u308c\u3092\u89e3\u6c7a\u3059\u308b\u305f\u3081\u306b\u306f\u3001\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u30d1\u30e9\u30e1\u30fc\u30bf\u30fc\u3092\u518d\u5ea6\u8a55\u4fa1\u3057\u3001\u9069\u5207\u306a\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3092\u884c\u3046\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<h3>\u5931\u6557\u4e8b\u4f8b2: \u5e83\u544a\u7d20\u6750\u306e\u54c1\u8cea\u304c\u4f4e\u3044<\/h3>\n<p>\u5e83\u544a\u7d20\u6750\u306e\u54c1\u8cea\u304c\u4f4e\u3044\u305f\u3081\u306b\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u95a2\u5fc3\u3092\u5f15\u304d\u4ed8\u3051\u3089\u308c\u305a\u3001\u5e83\u544a\u7d50\u679c\u304c\u60aa\u304f\u306a\u308a\u307e\u3057\u305f\u3002\u3053\u308c\u3092\u89e3\u6c7a\u3059\u308b\u305f\u3081\u306b\u306f\u3001\u5e83\u544a\u7d20\u6750\u3092\u6539\u5584\u3057\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u95a2\u5fc3\u3092\u5f15\u304d\u3064\u3051\u308b\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u4f5c\u6210\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<h3>\u5931\u6557\u4e8b\u4f8b3: \u4e88\u7b97\u306e\u8aa4\u3063\u305f\u5272\u308a\u5f53\u3066<\/h3>\n<p>\u4e88\u7b97\u304c\u8aa4\u3063\u305f\u5272\u308a\u5f53\u3066\u306e\u305f\u3081\u306b\u3001\u5e83\u544a\u306e\u7af6\u4e89\u529b\u304c\u4f4e\u4e0b\u3057\u3001\u5e83\u544a\u7d50\u679c\u304c\u60aa\u304f\u306a\u308a\u307e\u3057\u305f\u3002\u3053\u308c\u3092\u89e3\u6c7a\u3059\u308b\u305f\u3081\u306b\u306f\u3001\u4e88\u7b97\u3092\u518d\u5ea6\u8a55\u4fa1\u3057\u3001\u9069\u5207\u306a\u4e88\u7b97\u5272\u308a\u5f53\u3066\u3092\u884c\u3046\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<h3>\u5931\u6557\u4e8b\u4f8b4: \u5e83\u544a\u306e\u5c55\u958b\u304c\u9045\u308c\u3066\u3044\u308b<\/h3>\n<p>\u5e83\u544a\u306e\u5c55\u958b\u304c\u9045\u308c\u3066\u3044\u3066\u3001\u5e83\u544a\u7d50\u679c\u304c\u60aa\u304f\u306a\u308a\u307e\u3057\u305f\u3002\u3053\u308c\u3092\u89e3\u6c7a\u3059\u308b\u305f\u3081\u306b\u306f\u3001\u5e83\u544a\u306e\u5c55\u958b\u30b9\u30b1\u30b8\u30e5\u30fc\u30eb\u3092\u65e9\u671f\u306b\u8a2d\u5b9a\u3057\u3001\u5e83\u544a\u306e\u5c55\u958b\u3092\u8fc5\u901f\u306b\u884c\u3046\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<h3>\u5931\u6557\u4e8b\u4f8b5: \u5e83\u544a\u306e\u76e3\u8996\u3068\u8abf\u6574\u304c\u4e0d\u8db3\u3057\u3066\u3044\u308b<\/h3>\n<p>\u5e83\u544a\u306e\u76e3\u8996\u3068\u8abf\u6574\u304c\u4e0d\u8db3\u3057\u3066\u3044\u308b\u305f\u3081\u306b\u3001\u5e83\u544a\u7d50\u679c\u304c\u60aa\u304f\u306a\u308a\u307e\u3057\u305f\u3002\u3053\u308c\u3092\u89e3\u6c7a\u3059\u308b\u305f\u3081\u306b\u306f\u3001\u5e83\u544a\u306e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3092\u5b9a\u671f\u7684\u306b\u76e3\u8996\u3057\u3001\u5fc5\u8981\u306a\u8abf\u6574\u3092\u884c\u3046\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<h2>\u7af6\u5408\u3068\u306e\u5dee\u5225\u5316\u3068\u4e0a\u4f4d\u8868\u793a\u3092\u7dad\u6301\u3059\u308b\u6226\u7565<\/h2>\n<h3>\u7af6\u5408\u30b5\u30a4\u30c8\u3068\u306e\u5dee\u5225\u5316\u30dd\u30a4\u30f3\u30c8<\/h3>\n<p>\u7af6\u5408\u30b5\u30a4\u30c8\u3068\u306e\u5dee\u5225\u5316\u30dd\u30a4\u30f3\u30c8\u306f\u3001\u5e83\u544a\u7d20\u6750\u306e\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u6027\u3001\u5e83\u544a\u30e1\u30c3\u30bb\u30fc\u30b8\u306e\u30e6\u30cb\u30fc\u30af\u6027\u3001\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306e\u7cbe\u5ea6\u306a\u3069\u3067\u3059\u3002\u3053\u308c\u3089\u3092\u901a\u3058\u3066\u3001\u5e83\u544a\u3092\u52b9\u679c\u7684\u306b\u5dee\u5225\u5316\u3057\u3001\u7af6\u5408\u30b5\u30a4\u30c8\u304b\u3089\u76ee\u7acb\u3064\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<h3>\u30d7\u30ed\u30b0\u30e9\u30de\u30c6\u30a3\u30c3\u30af\u5e83\u544a\u3068\u306f\uff1fRTB\u306e\u4ed5\u7d44\u307f\u3068DSP\u30fbSSP\u30fbDMP\u306e\u5f79\u5272\u3092\u5fb9\u5e95\u89e3\u8aac\u3067\u7d99\u7d9a\u7684\u306b\u4e0a\u4f4d\u8868\u793a\u3059\u308b\u305f\u3081\u306e\u9577\u671f\u6226\u7565<\/h3>\n<p>\u30d7\u30ed\u30b0\u30e9\u30de\u30c6\u30a3\u30c3\u30af\u5e83\u544a\u3067\u7d99\u7d9a\u7684\u306b\u4e0a\u4f4d\u8868\u793a\u3092\u7dad\u6301\u3059\u308b\u305f\u3081\u306e\u9577\u671f\u6226\u7565\u306f\u3001\u5e83\u544a\u7d20\u6750\u306e\u5b9a\u671f\u7684\u306a\u66f4\u65b0\u3001\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306e\u6700\u9069\u5316\u3001\u4e88\u7b97\u306e\u9069\u5207\u306a\u5272\u308a\u5f53\u3066\u3001\u5e83\u544a\u306e\u76e3\u8996\u3068\u8abf\u6574\u3092\u901a\u3058\u3066\u884c\u3044\u307e\u3059\u3002\u3053\u308c\u306b\u3088\u308a\u3001\u5e83\u544a\u306e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3092\u7dad\u6301\u3057\u3001\u7af6\u5408\u30b5\u30a4\u30c8\u304b\u3089\u5dee\u5225\u5316\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<h2>\u3088\u304f\u3042\u308b\u8cea\u554f\uff08FAQ\uff09<\/h2>\n<h3>Q1: \u30d7\u30ed\u30b0\u30e9\u30de\u30c6\u30a3\u30c3\u30af\u5e83\u544a\u3068\u306f\uff1fRTB\u306e\u4ed5\u7d44\u307f\u3068DSP\u30fbSSP\u30fbDMP\u306e\u5f79\u5272\u3092\u5fb9\u5e95\u89e3\u8aac\u306f\u3001\u3069\u306e\u696d\u754c\u3067\u6700\u3082\u6709\u52b9\u3067\u3059\u304b\uff1f<\/h3>\n<p>\u30d7\u30ed\u30b0\u30e9\u30de\u30c6\u30a3\u30c3\u30af\u5e83\u544a\u306f\u3001EC\u3001\u91d1\u878d\u3001\u65c5\u884c\u3001\u6559\u80b2\u306a\u3069\u3001\u5e45\u5e83\u3044\u696d\u754c\u3067\u6709\u52b9\u3067\u3059\u3002\u7279\u306b\u3001\u30aa\u30f3\u30e9\u30a4\u30f3\u3067\u306e\u9867\u5ba2\u7372\u5f97\u304c\u91cd\u8981\u8996\u3055\u308c\u3066\u3044\u308b\u696d\u754c\u3067\u306f\u3001\u30d7\u30ed\u30b0\u30e9\u30de\u30c6\u30a3\u30c3\u30af\u5e83\u544a\u3092\u6d3b\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u5e83\u544a\u306e\u7684\u78ba\u3055\u3068\u52b9\u7387\u6027\u3092\u9ad8\u3081\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<h3>Q2: \u30d7\u30ed\u30b0\u30e9\u30de\u30c6\u30a3\u30c3\u30af\u5e83\u544a\u3068\u306f\uff1fRTB\u306e\u4ed5\u7d44\u307f\u3068DSP\u30fbSSP\u30fbDMP\u306e\u5f79\u5272\u3092\u5fb9\u5e95\u89e3\u8aac\u306f\u3001\u3069\u306e\u56fd\u306e\u5e02\u5834\u3067\u6700\u3082\u6210\u9577\u3057\u3066\u3044\u307e\u3059\u304b\uff1f<\/h3>\n<p>\u30d7\u30ed\u30b0\u30e9\u30de\u30c6\u30a3\u30c3\u30af\u5e83\u544a\u306f\u3001\u30a2\u30e1\u30ea\u30ab\u3001\u4e2d\u56fd\u3001\u65e5\u672c\u306a\u3069\u3001\u4e16\u754c\u4e2d\u306e\u591a\u304f\u306e\u56fd\u3067\u6210\u9577\u3057\u3066\u3044\u307e\u3059\u3002\u7279\u306b\u3001\u30c7\u30b8\u30bf\u30eb\u5e83\u544a\u5e02\u5834\u304c\u6210\u719f\u3057\u3066\u3044\u308b\u56fd\u3067\u306f\u3001\u30d7\u30ed\u30b0\u30e9\u30de\u30c6\u30a3\u30c3\u30af\u5e83\u544a\u306e\u6d3b\u7528\u304c\u9032\u3093\u3067\u304a\u308a\u3001\u5e02\u5834\u898f\u6a21\u3082\u62e1\u5927\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<h3>Q3: \u30d7\u30ed\u30b0\u30e9\u30de\u30c6\u30a3\u30c3\u30af\u5e83\u544a\u3068\u306f\uff1fRTB\u306e\u4ed5\u7d44\u307f\u3068DSP\u30fbSSP\u30fbDMP\u306e\u5f79\u5272\u3092\u5fb9\u5e95\u89e3\u8aac\u3092\u59cb\u3081\u308b\u3068\u304d&#8230;<\/h3>\n<p>\u30d7\u30ed\u30b0\u30e9\u30de\u30c6\u30a3\u30c3\u30af\u5e83\u544a\u3092\u59cb\u3081\u308b\u3068\u304d\u3001\u307e\u305aDSP\u3092\u9078\u629e\u3057\u3001\u30a2\u30ab\u30a6\u30f3\u30c8\u3092\u30bb\u30c3\u30c8\u30a2\u30c3\u30d7\u3057\u307e\u3059\u3002\u6b21\u306b\u3001\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3092\u5b9a\u7fa9\u3057\u3001\u5e83\u544a\u7d20\u6750\u3092\u4f5c\u6210\u3057\u307e\u3059\u3002\u4e88\u7b97\u3068\u51fa\u50f9\u3092\u8a2d\u5b9a\u3057\u3001\u5e83\u544a\u3092\u5c55\u958b\u3057\u305f\u5f8c\u3001\u5e83\u544a\u306e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3092\u76e3\u8996\u3057\u3001\u5fc5\u8981\u306a\u8abf\u6574\u3092\u884c\u3044\u307e\u3059\u3002<\/p>\n<h3>Q4: \u30d7\u30ed\u30b0\u30e9\u30de\u30c6\u30a3\u30c3\u30af\u5e83\u544a\u3068\u306f\uff1fRTB\u306e\u4ed5\u7d44\u307f\u3068DSP\u30fbSSP\u30fbDMP\u306e\u5f79\u5272\u3092\u5fb9\u5e95\u89e3\u8aac\u3067\u6700\u3082\u91cd\u8981\u306a\u8981\u7d20\u306f\u4f55\u3067\u3059\u304b\uff1f<\/h3>\n<p>\u30d7\u30ed\u30b0\u30e9\u30de\u30c6\u30a3\u30c3\u30af\u5e83\u544a\u3067\u6700\u3082\u91cd\u8981\u306a\u8981\u7d20\u306f\u3001\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306e\u7cbe\u5ea6\u3001\u5e83\u544a\u7d20\u6750\u306e\u54c1\u8cea\u3001\u4e88\u7b97\u306e\u9069\u5207\u306a\u5272\u308a\u5f53\u3066\u3067\u3059\u3002\u3053\u308c\u3089\u3092\u901a\u3058\u3066\u3001\u5e83\u544a\u306e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3092\u6700\u5927\u5316\u3057\u3001\u5e83\u544a\u7d50\u679c\u3092\u6539\u5584\u3067\u304d\u307e\u3059\u3002<\/p>\n<h3>Q5: \u30d7\u30ed\u30b0\u30e9\u30de\u30c6\u30a3\u30c3\u30af\u5e83\u544a\u3068\u306f\uff1fRTB\u306e\u4ed5\u7d44\u307f\u3068DSP\u30fbSSP\u30fbDMP\u306e\u5f79\u5272\u3092\u5fb9\u5e95\u89e3\u8aac\u3067\u5931\u6557\u3059\u308b\u539f\u56e0\u306f\u4f55\u3067\u3059\u304b\uff1f<\/h3>\n<p>\u5931\u6557\u3059\u308b\u539f\u56e0\u306b\u306f\u3001\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306e\u8aa4\u308a\u3001\u5e83\u544a\u7d20\u6750\u306e\u54c1\u8cea\u304c\u4f4e\u3044\u3001\u4e88\u7b97\u306e\u8aa4\u3063\u305f\u5272\u308a\u5f53\u3066\u3001\u5e83\u544a\u306e\u5c55\u958b\u304c\u9045\u308c\u3066\u3044\u308b\u3001\u5e83\u544a\u306e\u76e3\u8996\u3068\u8abf\u6574\u304c\u4e0d\u8db3\u3057\u3066\u3044\u308b\u306a\u3069\u304c\u3042\u308a\u307e\u3059\u3002\u3053\u308c\u3089\u306e\u539f\u56e0\u306b\u5bfe\u51e6\u3057\u3001\u5e83\u544a\u904b\u7528\u3092\u6700\u9069\u5316\u3059\u308b\u3053\u3068\u3067\u3001\u5931\u6557\u3092\u9632\u3050\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<h2>\u307e\u3068\u3081\u3068\u4eca\u3059\u3050\u3067\u304d\u308b\u30a2\u30af\u30b7\u30e7\u30f3<\/h2>\n<p>\u30d7\u30ed\u30b0\u30e9\u30de\u30c6\u30a3\u30c3\u30af\u5e83\u544a\u3068\u306f\uff1fRTB\u306e\u4ed5\u7d44\u307f\u3068DSP\u30fbSSP\u30fbDMP\u306e\u5f79\u5272\u3092\u5fb9\u5e95\u89e3\u8aac\u306f\u3001\u30c7\u30b8\u30bf\u30eb\u5e83\u544a\u5e02\u5834\u306b\u304a\u3044\u3066\u91cd\u8981\u306a\u5f79\u5272\u3092\u679c\u305f\u3057\u3066\u3044\u307e\u3059\u3002\u3053\u306e\u8a18\u4e8b\u3092\u901a\u3058\u3066\u3001\u30d7\u30ed\u30b0\u30e9\u30de\u30c6\u30a3\u30c3\u30af\u5e83\u544a\u306e\u57fa\u790e\u77e5\u8b58\u3084\u6700\u65b0\u52d5\u5411\u3001\u5177\u4f53\u7684\u306a\u5b9f\u8df5\u65b9\u6cd5\u3001AI\u81ea\u52d5\u5316\u306b\u3088\u308b\u6539\u5584\u4e8b\u4f8b\u3001\u5931\u6557\u4e8b\u4f8b\u3068\u89e3\u6c7a\u7b56\u3001\u7af6\u5408\u3068\u306e\u5dee\u5225\u5316\u3068\u4e0a\u4f4d\u8868\u793a\u3092\u7dad\u6301\u3059\u308b\u6226\u7565\u3001\u3088\u304f\u3042\u308b\u8cea\u554f\uff08FAQ\uff09\u3092\u5b66\u3073\u307e\u3057\u305f\u3002<\/p>\n<p>\u4eca\u3059\u3050\u53d6\u308c\u308b\u5177\u4f53\u7684\u306a\u30a2\u30af\u30b7\u30e7\u30f3\u306f\u4ee5\u4e0b\u306e\u901a\u308a\u3067\u3059\uff1a<\/p>\n<ul>\n<li>DSP\u3092\u9078\u629e\u3057\u3001\u30a2\u30ab\u30a6\u30f3\u30c8\u3092\u30bb\u30c3\u30c8\u30a2\u30c3\u30d7\u3059\u308b<\/li>\n<li>\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3092\u5b9a\u7fa9\u3057\u3001\u5e83\u544a\u7d20\u6750\u3092\u4f5c\u6210\u3059\u308b<\/li>\n<li>\u4e88\u7b97\u3068\u51fa\u50f9\u3092\u8a2d\u5b9a\u3057\u3001\u5e83\u544a\u3092\u5c55\u958b\u3059\u308b<\/li>\n<li>\u5e83\u544a\u306e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3092\u76e3\u8996\u3057\u3001\u5fc5\u8981\u306a\u8abf\u6574\u3092\u884c\u3046<\/li>\n<li>AdOptimizer\u3092\u6d3b\u7528\u3057\u3066\u3001AI\u81ea\u52d5\u5316\u306b\u3088\u308b\u5e83\u544a\u904b\u7528\u3092\u59cb\u3081\u308b<\/li>\n<\/ul>\n<p>\u3053\u308c\u3089\u306e\u30a2\u30af\u30b7\u30e7\u30f3\u3092\u8e0f\u3080\u3053\u3068\u3067\u3001\u30d7\u30ed\u30b0\u30e9\u30de\u30c6\u30a3\u30c3\u30af\u5e83\u544a\u3092\u52b9\u679c\u7684\u306b\u6d3b\u7528\u3057\u3001\u5e83\u544a\u7d50\u679c\u3092\u6700\u5927\u5316\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u30d7\u30ed\u30b0\u30e9\u30de\u30c6\u30a3\u30c3\u30af\u5e83\u544a\u306fAI\u3068\u30d3\u30c3\u30b0\u30c7\u30fc\u30bf\u3092\u6d3b\u7528\u3057\u305f\u81ea\u52d5\u5316\u5e83\u544a\u914d\u4fe1\u306e\u4ed5\u7d44\u307f\u3067\u3059\u3002RTB\u30fbDSP\u30fbSSP\u30fbDMP\u306e\u95a2\u4fc2\u6027\u304b\u3089\u5b9f\u969b\u306e\u6d3b\u7528\u65b9\u6cd5\u307e\u3067\u3001\u30c7\u30b8\u30bf\u30eb\u5e83\u544a\u62c5\u5f53\u8005\u304c\u77e5\u308b\u3079\u304d\u57fa\u790e\u77e5\u8b58\u3092\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n","protected":false},"author":1,"featured_media":626,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_yoast_wpseo_metadesc":"\u30d7\u30ed\u30b0\u30e9\u30de\u30c6\u30a3\u30c3\u30af\u5e83\u544a\u306e\u4ed5\u7d44\u307f\u3092\u308f\u304b\u308a\u3084\u3059\u304f\u89e3\u8aac\u3002RTB\uff08\u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u5165\u672d\uff09\u30fbDSP\u30fbSSP\u30fbDMP\u30fb\u30a2\u30c9\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u306e\u5f79\u5272\u3068\u95a2\u4fc2\u6027\u3001\u30d7\u30ed\u30b0\u30e9\u30de\u30c6\u30a3\u30c3\u30af\u5e83\u544a\u306e\u59cb\u3081\u65b9\u3068\u6700\u9069\u5316\u306e\u30dd\u30a4\u30f3\u30c8\u3092\u8a73\u3057\u304f\u7d39\u4ecb\u3057\u307e\u3059\u3002","_yoast_wpseo_title":"","_yoast_wpseo_focuskw":"","_yoast_wpseo_canonical":"","footnotes":""},"categories":[6],"tags":[],"class_list":["post-43","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-6"],"_links":{"self":[{"href":"https:\/\/article.adbandit.org\/index.php?rest_route=\/wp\/v2\/posts\/43","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/article.adbandit.org\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/article.adbandit.org\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/article.adbandit.org\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/article.adbandit.org\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=43"}],"version-history":[{"count":3,"href":"https:\/\/article.adbandit.org\/index.php?rest_route=\/wp\/v2\/posts\/43\/revisions"}],"predecessor-version":[{"id":764,"href":"https:\/\/article.adbandit.org\/index.php?rest_route=\/wp\/v2\/posts\/43\/revisions\/764"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/article.adbandit.org\/index.php?rest_route=\/wp\/v2\/media\/626"}],"wp:attachment":[{"href":"https:\/\/article.adbandit.org\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=43"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/article.adbandit.org\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=43"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/article.adbandit.org\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=43"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}